Job Description:

We are looking for a dynamic and experienced Content Enthusiast to join our team. The ideal candidate will have a strong background in content creation and management, with a passion for storytelling and engaging our target audience. As a Content Manager, you will be responsible for overseeing the creation, curation, and distribution of content across various platforms to drive brand awareness and engagement.

Responsibilities:

·         Develop and execute a comprehensive content strategy that aligns with our brand identity and marketing goals.

·         Manage a team of content creators, including writers, editors, and designers, to produce high-quality and engaging content across multiple formats (e.g., articles, blog posts, videos, infographics, social media posts).

·         Collaborate with cross-functional teams (marketing, design, product, etc.) to ensure content is integrated into broader marketing campaigns and initiatives.

·         Conduct market research and monitor industry trends to identify content opportunities and stay ahead of the curve.

·         Define and track key performance metrics (e.g., engagement, traffic, conversions) to measure the effectiveness of content initiatives and inform future strategies.

·         Optimize content for SEO and implement best practices to improve organic visibility and search rankings.

·         Establish and maintain editorial standards, guidelines, and style preferences to ensure consistency and quality across all content channels.

·         Stay up-to-date with content management systems (CMS), content marketing tools, and emerging technologies to streamline workflows and enhance content distribution.

Requirements:

o   Bachelor's degree in Marketing, Communications, Journalism, or a related field.

o   Proven experience in content creation, management, and strategy development, preferably in a similar industry or role.

o   Strong leadership and team management skills, with the ability to inspire and mentor a creative team.

o   Excellent written and verbal communication skills, with a keen eye for detail and proficiency in storytelling.

o   In-depth knowledge of content marketing principles, SEO best practices, and digital analytics tools.

o   Ability to multitask, prioritize tasks, and work effectively in a fast-paced environment.

o   Creative thinking and problem-solving skills, with a passion for innovation and continuous improvement.

o   Experience with content management systems (e.g., WordPress, Drupal, HubSpot) and content collaboration tools (e.g., Google Docs, Asana, Trello).