Performance Marketing Specialist

Location: Bengaluru Urban (Karnataka)

Job Overview

Experience: 6 - 7 Years

Salary: 43333-50000 INR CTC Per Month

Gender: Both Male & Female

Function: Marketing

Job ID: 53598

Post Live On: Mar 07, 2025

Valid Upto: Apr 06, 2025

Job Type: Full Time

PWD: No

Primary Qualification

Qualification:
Graduate

Course:
B.B.A

Specialization:
Digital Marketing

Additional Info

Open to Hire Local Candidates:

Working Hours:

Accomodation:

Mandatory Requisite:

Job Description

Job Summary :

Digital Journey Specialist 🚀📊

We are looking for a data-driven and customer-focused Digital Journey Specialist to optimize digital touchpoints, enhance user experiences, and drive conversions. If you excel in customer journey mapping, UX optimization, and digital engagement strategies, this role is for you!

Responsibilities:

✅ Design and optimize end-to-end digital customer journeys to improve engagement and retention.
✅ Analyze user behavior, website interactions, and conversion funnels to identify friction points.
✅ Collaborate with marketing, UX/UI, and product teams to enhance digital experiences.
✅ Develop and implement personalized marketing automation and segmentation strategies.
✅ Utilize data analytics, A/B testing, and heatmaps to optimize digital touchpoints.
✅ Track and report on key performance metrics to improve customer satisfaction and business goals.

Requirements:

🔥 Experience in digital customer experience, marketing automation, or conversion rate optimization (CRO).
🔥 Strong knowledge of Google Analytics, CRM tools, and journey mapping software.
🔥 Ability to analyze data, identify trends, and implement UX/UI improvements.
🔥 Excellent problem-solving skills with a focus on enhancing customer satisfaction.

💡 Bonus: Experience in eCommerce, SaaS, or omnichannel digital experiences.

If you're passionate about creating seamless and engaging digital journeys, apply now! 🚀

Company Info

Company: Media & Entertainment Skills Council

Type: Media & Entertainment

Contact Person: Pooja Arora

Email: hx@mescindia.org

Phone: 93xxxxx69

Website: https://www.mescindia.org/

Address: 522-524, 5th Floor, DLF Tower A, Jasola, New Delhi