Marketing Executive

Key Responsibilities:

1. Marketing Campaigns & Branding

• Assist in planning, executing, and monitoring marketing campaigns across digital and traditional channels.

• Support brand awareness activities through social media, email marketing, and events.

• Coordinate with design and content teams for marketing collaterals (brochures, posters, presentations, etc.).

2. Digital Marketing & Social Media

• Manage and update company profiles on social media platforms (LinkedIn, Instagram, Facebook, etc.).

• Track online engagement and provide analytical reports on social media and digital performance.

• Support SEO/SEM, website updates, and online lead generation activities.

3. Market Research & Analysis

• Conduct market research to identify trends, competitor activities, and new opportunities.

• Prepare reports on marketing performance and suggest improvements based on data insights.

4. Events & Promotions

• Coordinate trade shows, exhibitions, and promotional events.

• Liaise with vendors and partners for branding materials and event logistics.

5. Customer Engagement & Support

• Assist the sales and business development teams with lead follow-ups and promotional support.

• Help in building and maintaining customer databases and CRM entries.